Captain D's sails into healthier waters under new CEO

07/26/2011 | QSRWeb.com

The May 2010 sale of seafood chain Captain D's and the recent appointment of CEO Phil Greifeld led to an overhaul of top management and a new, health-focused strategy. The chain is testing new cooking equipment that will allow its eateries to offer more grilled and lower-fat seafood options, and it also plans to launch new chicken dishes and expand a sandwich menu designed to spur greater drive-thru business.

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