Coordinate retail channels for greatest rewards

07/27/2009 | eMarketer

Retailers increasingly are focusing on e-commerce, but research shows that they're not always coordinating their channels effectively. However, multichannel shoppers can tend to spend more per purchase than brick-and-mortar or catalog consumers do. "Demanding consumers expect retailers to provide more convenience, flexibility and personalization by leveraging the synergies that come from multiple sales channels," one analyst said.

View Full Article in:

eMarketer

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
EVP, Catalog/Online Store
National Geographic Society
Washington, Dist. Columbia
Senior Director, Learning and Workforce Development
National Retail Federation
Washington, Dist. Columbia
Director, Leadership Development & Talent Acquisition
Hibbett Sporting Goods, Inc.
Birmingham, Alabama
Vice President of Marketing
Blair
Warren, Pennsylvania
Commercial Building Products Sales Specialist
Parksite Inc
Columbia, SC