Twitter leads Facebook as social-content resource for businesses

07/28/2013 | MediaPost Communications

Businesses are showing a preference for Twitter over Facebook for gathering real-time social media content, according to a study from startup Livefyre. Of businesses that curate social content, 93% do so from Twitter while 89% do so from Facebook. More than 8 in 10 businesses have boosted user engagement by integrating social content on their websites, with more than half reporting an increase in website traffic, the study said.

View Full Article in:

MediaPost Communications

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA