Online sales outpaced in-store sales in the second quarter, IBM says

07/29/2013 | ChainStoreAge.com

Consumer online spending increased 15% in the second quarter, according to IBM's Online Retail Sales Index. Mobile took nearly a fifth of total online sales, an increase of 28% over the previous year. The share of consumers visiting retailer websites with a mobile device increased to nearly 27%. In-store sales rose 4.6% in the same period, the index said.

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