Yoplait and Dannon rush to go Greek

07/31/2011 | Wall Street Journal, The

In the next two weeks, General Mills and Danone will introduce campaigns to highlight their Greek yogurt, Yoplait Greek and Dannon Oikos, respectively. Sales of Greek yogurt are expected to almost double this year, to $1.5 billion, according to Euromonitor International.

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Wall Street Journal, The

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