Did Twitter help bring about the debt-ceiling deal?

08/1/2011 | Bloomberg · Fast Company online

The White House has credited Twitter with helping President Barack Obama secure a debt-ceiling deal with Republican lawmakers. Obama's Twitter account published more than 100 tweets as the negotiations reached a boiling point -- a blitz that angered some Twitter users and saw Obama lose thousands of followers, but aides say the tweets helped maintain pressure on GOP negotiators. "What's exciting about Twitter is it's another way to have an ongoing dialogue between many Americans across the country," said Macon Phillips, the Obama administration's director of digital strategy.

View Full Article in:

Bloomberg · Mashable · Fast Company online

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
New York, NY
Sr. Product Marketing Manager
San Francisco, CA
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY