The coming revolution in ROI

08/10/2005 | Inc. online (free registration)

The holy grail of the marketing world -- "smart" ads that cut through the clutter to target interested, motivated consumers -- may be closer to reality than is commonly thought. Smart ads aren't just creatures of digital cable or the Web -- you'll find them as electronic tablets in shopping carts, in auto dashboards and even elevators.

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SmartBrief Job Listings for Media

Job Title Company Location
Marketing Director, Mobile
NXP Semiconductors N.V.
San Jose, CA
Director of Digital Media and Marketing
Earl Enterprises
Orlando, FL
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO