Grupo Bimbo offers new breads with Goodbye Gluten

08/13/2013 | FoodNavigator

Executives for Grupo Bimbo are anticipating strong performance for the brand's new Goodbye Gluten line of gluten-free bread options, which include sandwich breads and wraps. While the new line competes directly with longstanding, successful brands, including Udi's and Glutino, some analysts expect Grupo Bimbo's strong existing relationships with retailers to bolster the new product line.

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