MillerCoors revives slogan for fall campaign

08/19/2008 | MSNBC

Miller Lite will bring back the beer company's famous contradiction: "Great Taste, Less Filling." The 30-year-old tagline will be used in ads and on displays in beer aisles nationwide, beginning in September.

View Full Article in:

MSNBC

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA