Quartet of shops compete for Under Armour basketball biz

08/19/2011 | Advertising Age (tiered subscription model)

Under Armour is in talks with four different agencies as it looks to hire a new creative shop to work on its basketball footwear business. Under consideration are Omnicom's Goodby Silverstein & Partners, MDC Partners' CP+B, Interpublic's TwoFifteenMcCann and independent shop McKinney -- the winning agency potentially could be selected within the next few weeks.

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