Merrill Lynch simplifies advising platform for advisers and clients

08/22/2013 | Wall Street & Technology

On Sept. 3, Merrill Lynch will be streamlining its adviser platforms into one unified platform, Merrill Lynch One, simplify the advising process by providing a central location that will be more client driven. There had been concern that the fees would skyrocket for clients, but the new system should improve the client's ability to work with all the branches and they can stay on the old model through 2015 if they prefer. Advisers will also benefit as they will no longer have to jump between the previous five systems to help clients, something they have been asking be changed.

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