How TerraCycle found the sweet spot between profits and growth

08/26/2011 | New York Times (tiered subscription model), The

Successful small businesses can face a conundrum of focusing on building toward greater revenue or producing short-term profit. Tom Szaky, CEO of TerraCycle, writes that his company has found a middle route between selling out and reinvesting. It sold a minority share of a subsidiary in Brazil that has given it the liquidity it needs to grow. "So far, it seems like both our short-term and long-term investors like this approach," Szaky said.

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