Chairs reshuffled at Coke

Coca-Cola Co. CMO Chuck Fruit has agreed to resign and take a consulting role as a senior advisor on media strategies, sports and entertainment marketing and sponsorships, beginning next year. The move is just part of a larger shift in Coke's marketing that has included the naming of Ogilvy & Mather veteran Pio Schunker to oversee the brand's U.S. creative work and a review intended to choose an agency to launch the brand's long-awaited global "iconic" ad campaign.

View Full Article in:

Adweek · Journal and Constitution (Atlanta) (free registration) · Wall Street Journal, The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY