Adidas partners with Seattle retailers in cross-channel campaign

08/30/2013 | MobileCommerceDaily.com

Adidas has launched a Seattle-area cross-channel campaign that includes a mobile promotion through the Seattle Sounders' page on the Facebook mobile application. The campaign in cooperation with area sports retailers engages consumers to offer a chance to win Sounders tickets. The retailers have put up in-store signage with QR codes and texting options for sweepstakes entry.

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