Building a social effort from the ground up

09/1/2009 | ChrisBrogan.com

A company's social-media presence should be a reflection of its culture, Chris Brogan suggests. Start by listening to what customers are saying, offering tools to make content-sharing easier and looking for ways to engage your community, he writes. Don't neglect e-mail marketing, he writes, since it's still one of the most powerful tools a company has for reaching customers.

View Full Article in:

ChrisBrogan.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Marketing Director, Mobile
NXP Semiconductors N.V.
San Jose, CA
Director of Digital Media and Marketing
Earl Enterprises
Orlando, FL
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO