Building a social effort from the ground up

09/1/2009 | ChrisBrogan.com

A company's social-media presence should be a reflection of its culture, Chris Brogan suggests. Start by listening to what customers are saying, offering tools to make content-sharing easier and looking for ways to engage your community, he writes. Don't neglect e-mail marketing, he writes, since it's still one of the most powerful tools a company has for reaching customers.

View Full Article in:

ChrisBrogan.com

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY