More apps than ads? Firm finds mobile apps are proliferating

09/1/2011 | MediaPost Communications · MobileBeat

Flurry, an application advertising and analytics firm, says that available ad inventory within mobile apps is expanding much faster than U.S. spending on Internet display ads. "We see that U.S. mobile app inventory has grown aggressively over the last year," said Charles Newark-French, a Flurry researcher. "With its growth trajectory, it will be able to absorb the entire U.S. online display ad spend by the end of the year."

View Full Article in:

MediaPost Communications · MobileBeat

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, CafeMom.com and MamásLatinas.com
CafeMom
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA