Marketing repositions Gap brands for global success

09/2/2013 | Advertising Age (tiered subscription model)

Gap and its Old Navy and Banana Republic brands have invested heavily in traditional advertising and non-traditional digital and social media channels, building strong global marketing teams. The moves began paying off this year for the retailer, as net sales rose 8% in the second quarter and 5% in July.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Product Manager
Smithsonian Museum Retail
Washington, Dist. Columbia
communications program manager, Partner Resources-Seattle, WA
Starbucks
Seattle, Washington
director, mobile engineering, Global Technology - Seattle, WA
Starbucks
Seattle, Washington
Sr. Social Media Specialist
DSW
Columbus, Ohio
Product Development Manager
Vermont Country Store
Manchester, Vermont