Auto ads bounce back

09/7/2011 | TVNewsCheck (free registration)

TV ads for automobiles are on the upswing, according to observers of media-buying patterns among manufacturers, local dealerships and dealer associations. An analysis by BIA/Kelsey projects that spending on local TV in the automotive category will hit $4.2 billion in 2015, marking a return to 2007 levels.

View Full Article in:

TVNewsCheck (free registration)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
IAB
New York, NY
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Associate Director of Ad Operations
Opera Mediaworks
New York, NY