Procter & Gamble banks on "The Apprentice" exposure

In hopes of reaching the 25 million viewers of the NBC reality series, Procter & Gamble will let the show's contestants design a new marketing campaign for Crest toothpaste. "I thought it would be great to tap into something with a lot of buzz, and the Apprentice has it," Crest's spokesman said.

View Full Article in:

Cincinnati Enquirer, The (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Culinary Management Training Program
Hilllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Executive Chef
Whole Foods
Bellevue, WA
Sous Chef
Salt Lake City, UT
Executive Chef
The Lodge & Spa at Callaway Gardens Job
Pine Mountain, GA