Don't lose focus on your core value proposition

09/12/2013 | Inc. online (free registration)

Hooked on Phonics got into trouble when it lost focus on its core product and chased too many new opportunities, said Chip Paucek, the company's former CEO. The moral of the story is to "[f]ocus on delivering innovation within your business every day," he writes. "First, make your business sustainable; then you can wander."

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