Valeant strategy for OTC acne drugs includes detailing, video campaign

09/16/2013 | Medical Marketing & Media

Valeant sales reps have begun dropping off samples of over-the-counter acne treatment AcneFree when they visit dermatologists to talk about prescription medications. The campaign also includes circulars, in-store promotions and a YouTube TrueView ad from Ogilvy Group subsidiary A. Eicoff & Co.

View Full Article in:

Medical Marketing & Media

Published in Brief:

SmartBrief Job Listings for Health Care

Job Title Company Location
Chief Executive Officer
CarePoint Health Plan
Jersey City, NJ
Regional Director, Southeastern Region - State Affairs
America's Heatlh Insurance Plans (AHIP)
Washington, DC
Assistant General Counsel
Cardinal Health
Columbus, OH
Pharmacy Care Manager
National Association of Chain Drug Stores
Arlington, VA
Senior Director, Research
America's Health Insurance Plans (AHIP)
Washington, DC