Mother, London, wins $60 million European Coca-Cola campaign

09/18/2008 | Advertising Age (tiered subscription model)

With instructions to promote Coca-Cola as "the drink of the summer," Mother, London, has been hired to create a long-running pan-European campaign. The company is already responsible for Coca-Cola's pan-European Christmas campaign, "The Greatest Gift," which ran in 2006 and 2007 and will appear again this year.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide
Senior Manager, Marketing
IAB
New York, NY