"Slicing and dicing" of sports is driving up costs, DIRECTV exec says

09/19/2011 | MediaPost Communications

DIRECTV, as part of its push to contain programming costs, is taking a hard look at the "slicing and dicing" of sports content into channels with a narrow focus, according to Patrick Doyle, the company's chief financial officer. Pay-TV operators must be "much more disciplined in how we deal with content owners and their ability to just assume distribution," including taking a more hard-line stance when programmers try to bundle less-popular channels with ones that have wider appeal, Doyle said.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA