CPMs soar in children's TV ad marketplace

09/23/2010 | MediaPost Communications

Keen demand for advertising inventory on children's TV networks has heated up the third- and fourth-quarter selling seasons and pushed CPM rates 20% to 30% higher. "It has been nothing short of phenomenal," said Jim Perry, executive vice president of 360 Brand Sales for Nickelodeon/MTVN Kids and Family Group.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Santa Barbara, CA
Yield Manager
new York, NY
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC