Xbox Advertising General Manager Ross Honey predicted during a keynote address at the IAB MIXX Conference and Expo this week that Microsoft's new platform based on the XBox One and Kinect will be a "game changer." Kinect is "the unique technology on the TV that will make it ... magical and personal," he said, demonstrating how the platform responds to voice commands and chooses content irrespective of provider.
Can Microsoft rule the living room with Xbox One platform?
SmartBrief Job Listings for Media
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Pandora Media Inc.
|Director of Digital Ad Operations||
Crain Communications, Inc.
|Account Executive - Major Accounts||
|Multiple Locations, SL_Multiple Locations|
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Interactive Advertising Bureau (IAB)
|New York, NY|
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|St. Thomas, VI|