Nielsen: WOMM recommendations are most trusted form of advertising

09/23/2013 | Marketing Land

Word-of-mouth-marketing recommendations are the most trusted form of advertising, with 84% of consumers saying they put stock by family and friends tell them, according to a survey and infographic from Nielsen. Web-based consumer reviews and editorial content, including print articles, each have the trust of about two-thirds of respondents.

View Full Article in:

Marketing Land

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO