Can Twitter go public without selling its soul?

Twitter has won a fiercely loyal user base thanks to its "inherent weirdness," but as the network goes public, it could come under pressure to rein in its quirks and broaden its appeal, Farhad Manjoo writes. That risks undermining the very thing that makes Twitter great, Manjoo warns. "The danger in Twitter's IPO is that it will be pushed to turn into something for everyone -- something it isn't," he writes.

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