Eco-certified espresso? McDonald's is loving it

09/26/2013 | Guardian (London), The

In a bid to appeal to eco-conscious consumers, McDonald's will start selling Rainforest Alliance-certified espresso and Marine Stewardship Council-certified fish sandwiches. "We feel there's a tipping point coming. We see the consumer starting to care. Consumer expectations are rising," explains Bob Langert, vice president of sustainability for McDonald's.

View Full Article in:

Guardian (London), The

Published in Brief: