How to hire salespeople who will deliver results

09/26/2013 | CBS MoneyWatch

Only a small percentage of the people who apply for sales jobs are really cut out for the work, according to Olga Pechnenko, founder and CEO of Revenue Hire. To uncover these star sellers, you should start by creating an effective job description and distributing a questionnaire to applicants, she recommends. Afterward, use short phone calls and then in-person interviews to further narrow the pool of applicants.

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