Diapers.com uses e-mail to connect with shoppers who abandon carts

09/29/2008 | Direct Marketing News

Diapers.com has partnered with data firm Coremetrics to track online shopper behavior and develop more targeted marketing campaigns. The company recently launched a successful e-mail campaign designed to reach consumers who aban­doned previous online shopping carts.

View Full Article in:

Direct Marketing News

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Commission Lumber Sales
Snavely Forest Products
Nationwide, SL_Nationwide
Buyer
Neiman Marcus
New York, New York
Director, Facilities Management Call Center
Macy's
E. Brunswick, New Jersey
Director Digital Marketing
C. Wonder
New York, New York
VP - Customer Relationship Marketing
HSN
Saint Petersburg, Florida