The shifting landscape of B2B marketing

10/5/2011 | MarketingSherpa

Marketers have to adapt to keep up with the fast-changing business-to-business world, David Kirkpatrick writes. Some B2B marketers have resisted social sites despite research showing that about four-fifths of adults use them. Fewer customers in the B2B space means there is more opportunity for marketers to carefully target their messages, said Jay Baer of Convince & Convert.

View Full Article in:

MarketingSherpa

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Human Resources Business Partner
Brooks Brothers
New York, New York
Store Manager
The Container Store
DALLAS, Texas
General Manager
Goodwill Industries of Southern New Jersey and Philadelphia
Aberdeen, New Jersey
Director of Business Continuity
J.Crew
New York, New York
Associate, Communications Operations
Disney
Glendale, California