CEA study: Vast majority enjoy 3DTV demos in stores

10/7/2010 | Dealerscope

A CEA study found nearly 79% of those who viewed a 3DTV demonstration in a retail environment rated the experience as "excellent" or "good" and nearly half -- 46% -- said it was "excellent." A positive initial experience with 3DTV is considered invaluable to consumer uptake of the new technology.

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