Mattel pledges greener packaging

10/7/2011 | SustainableBusiness.com

Toy manufacturer Mattel has announced that it will cease doing business with Asia Pulp & Paper, which sources its pulpwood from Sumatran rain forests. Mattel will seek to use Forest Stewardship Council-certified wood and paper in its packaging. The move follows a Greenpeace campaign calling attention to Mattel's packaging practices.

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