Hershey sets U.S. debut of first new brand in 3 decades

Hershey is adding its first brand in 30 years. The chewy, creamy Lancaster line will launch in caramel, vanilla and raspberry next year in the U.S. The brand, named after Milton Hershey's first candy company, debuted this year in China.

View Full Article in:

Wall Street Journal (tiered subscription model), The · Reuters · CandyAndSnackToday.com · San Jose Mercury News (Calif.) (free registration) · Advertising Age (free access for SmartBrief readers)

Published in Briefs:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Culinary Arts Faculty
The Culinary Institute of America
Hyde Park, NY
Director - CIA Consulting
The Culinary Institute of America
Hyde Park, NY
Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations