MLB retains Hill, Holliday as ad agency

10/13/2010 | Adweek

Major League Baseball has chosen Hill, Holliday as its advertising agency. Before selecting the Boston-based agency, the league used McCann Erickson in New York City. The league's media spending -- excluding online expenses -- totaled almost $20 million in 2009 and reached $7 million through July 2010, according to Nielsen.

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