Big market, better tools drive Indonesia's rapid mobile ad growth

10/19/2012 | Marketing-Interactive.com (Singapore)

The mobile ad market in Indonesia has almost doubled during the past year, according to InMobi, as marketers look to the 107% penetration of mobile phones. But better tools for advertisers are also a factor, with increased network speeds and the availability of rich media making the platform more appealing.

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Marketing-Interactive.com (Singapore)

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