Charmin asks fans to tweet from the bathroom

10/24/2013 | New York Times (tiered subscription model), The

Procter & Gamble's Charmin is bringing portable restrooms to NFL games, using cause marketing and encouraging tweets about positive experiences with the toilet-paper brand. Charmin is asking consumers to use hashtag #tweetfromtheseat when tweeting from the bathroom.

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New York Times (tiered subscription model), The

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