Staples has overhauled its desktop site and is revamping its mobile applications to make it easier for customers to begin shopping in one medium and complete their transactions in another. The move comes in response to the growing popularity of mobile for Staples. It accounts for more than 25% of the store's online traffic and is soon expected to top 50%.
Staples revamps digital stores for cross-channel shoppers
SmartBrief Job Listings for Media
|Marketing Director, Mobile||
NXP Semiconductors N.V.
|San Jose, CA|
|Director of Digital Media and Marketing||
|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
|New York, NY|
|Director of Business Development - Denver/New York||