Nielsen: Just call them Generation Mobile

More than 60% of Americans ages 25 to 34 own smartphones, according to Nielsen, which also notes that smartphone penetration has yet to reach 50% of the entire market. "This is a wake-up call for potential advertisers waiting for a tipping point for mobile media or for smartphones to reach the majority," said Nielsen analyst Don Kellogg.

View Full Article in:

New York Times (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Regional Buyer
Total Wine & More
Potomac, Maryland
Vice President of Marketing
Blair
Warren, Pennsylvania
Commercial Building Products Sales Specialist
Parksite Inc
Columbia, SC
Talent Acquisition Campus Recruiter
TJX Companies Inc.
Other, Massachusetts
Manager, Financial Accounting
Disney
Pasadena, California