Is Apache Hadoop the new SQL?

11/10/2011 | InformationWeek

The open-source distributed-data-processing platform known as Apache Hadoop is gaining converts among some of the tech sector's leading innovators. Hadoop's scalability and cost-effectiveness have prompted companies such as AOL and comScore to adopt the platform for click-stream analysis and ad targeting, and database giants Oracle, IBM, and Microsoft are incorporating it as well.

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