Wal-Mart debuts subscription service for artisan food

11/14/2012 | Fast Company online

Wal-Mart Stores' innovation arm, @WalmartLabs, has launched Goodies, a service that sends subscribers a basket of sample-sized artisan food each month for $7. While most products aren't for sale at Wal-Mart stores, they are available in the full-size version at the Goodies website. Tracking which items prove most popular will give the retailer insight for in-store merchandising.

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