How nickels added up to a mint for Coca-Cola

11/15/2012 | National Public Radio (text and audio)

For 70 years, Coca-Cola cost only a nickel per bottle because of a contract the president of the company and two lawyers signed in 1899. The low price helped Coke expand around the world, but eventually inflation took its toll and last 5-cent Coke was sold in 1959.

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