Why are price-matching programs so popular?

11/15/2012 | Shop.org Blog

A growing number of multichannel retailers including Target, Best Buy, Wal-Mart and Toys R Us are offering to meet rivals' lower prices on popular gifts this holiday season, driven in large part by the mobile technology that lets shoppers do real-time price comparisons, writes Shop.org's Artemis Berry. In addition to matching competitors' prices, some are also adjusting in-store prices to match their own online prices in an effort to meet customer expectations.

View Full Article in:

Shop.org Blog

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
Sr. Merchandiser - Womens Apparel
Blair LLC
Warren, Pennsylvania
SVP/CHIEF MERCHANDISING OFFICER
Navy Exchange Service Command (NEXCOM)
Virginia Beach, Virginia
Sr. Buyer
Norm Thompson Outfitters
Hillsboro, Oregon
Financial Planning and Analysis Manager
Orchard Brands
Beverly, Massachusetts
Logistics Systems Analyst
Steve Madden
Long Island City, New York