4 reasons every brand needs advocates

11/19/2012 | BizReport

The brands with the most enthusiastic advocates are likely to do best this holiday season, experts say. Advocates give companies a highly cost-effective outreach channel, and they are far more effective at driving clicks and conversions than conventional advertising, studies show. "Advocates will help you reach thousands to millions of holiday shoppers at a fraction of the cost of paid media," says Zuberance founder Rob Fuggetta.

View Full Article in:

BizReport

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY