Marketers have failed to stay apace with consumers as they've adopted mobile devices. That's a crucial shortcoming as "nothing gets a marketer closer to consumers than mobile," writes MMA chief Greg Stuart. Mobile users demand information with immediate relevancy on their devices, providing a prime opportunity for marketers to make their case at the right moment.
How mobile creates a new world for marketers
SmartBrief Job Listings for Media
|Marketing Director, Mobile||
NXP Semiconductors N.V.
|San Jose, CA|
|Director of Digital Media and Marketing||
|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
|New York, NY|
|Director of Business Development - Denver/New York||