PepsiCo to shake up SoBe, Gatorade and Lipton

11/24/2008 | BevNet.com

PepsiCo plans changes to its SoBe, Gatorade and Lipton brands. The company has three zero-calorie variants on SoBe Life Water ready to launch "the moment the FDA approves" the all-natural sweetener stevia. The company also has new packaging for Gatorade, as well as new sparkling and functional Lipton teas.

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