Mobile advertisers shouldn't forget about iPods, researchers say

11/25/2012 | Adweek

The iPod touch is potentially a powerful mobile-marketing platform, particularly for brands that want to reach young consumers, according to a SocialCode study. People who used iPods were markedly more likely to click through or "like" Facebook mobile ads than were iPhone or iPad users, the study found, although the research was based on a tiny sample size.

View Full Article in:

Adweek

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY
Assistant Professor or Instructor of Advertising
Loyola University Chicago
Chicago, IL
National Sales Manager/Midwest
American City Business Journals/The Business Journals
IL