Anheuser-Busch plans big marketing buys for cable, Web

11/29/2006 | Advertising Age (tiered subscription model)

The Web and cable TV, but not broadcast, are expected to be the beneficiaries of a big boost in Anheuser-Busch's 2007 marketing budget, according to CFO Randy Baker. Without providing specific figures, he said the nation's top brewer would make a "significant shift" into cable, and double its digital buy.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Associate Director of Ad Operations
Opera Mediaworks
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL