After 20 years, SMS is still a strong marketing platform

12/3/2012 | Mobile Marketer

Experts agree that SMS messaging tools, now 20 years old, has been key in proving the value of marketing via mobile devices. SMS remains a powerful way to reach consumers, even as it faces an array of attractive competitors with the growing popularity of smartphones and free messaging services.

View Full Article in:

Mobile Marketer

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Chief Revenue Officer
Chief Revenue Officer - NY, Denver or San Fran
New York, Denver or San Francisco, NY
Senior Manager, Advertising Technology Operations
Pandora Media, Inc.
Oakland, CA
Director, Operational Enablement and Excellence
Pandora Media, Inc.
Okaland, CA
Sales Director - ROBLOX (New York)
ROBLOX
NY
Programmatic Manager
A+E Networks
New York, NY