Tapping into one of the world's biggest mobile markets, Singapore's Sofialys Asia Pacific is joining with major telco XL Axiata in Indonesia to introduce multiplatform ad-serving. "XL has a mobile subscriber base alone of more than 45 million. ... It is key to deliver products and services demanded by the customers; hence our focus is on partnerships that provide both cutting edge technology and expertise in providing business solutions in global markets," said Joedi Wisoeda, XL vice president of strategic business and innovation.
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